10 Things That You Need to Know When Launching a Website
Have you been thinking about launching a website? If your answer is yes, you have a difficult task ahead of you! You will need to take care of many different things, many of which might end up being incredibly frustrating and time-consuming.
Fortunately, there are quite a few bits of information that can help make this process much easier. Do you want to know what they are? If so, this article is definitely for you!
Here, you will find a list of things that you should know if you are launching a website, ranging from what general data protection regulation is and how to choose a domain name to how to make your website appealing and why you should care about search engine optimization. Take a look!
General Data Protection Regulation
If you are planning on launching a website, note that you will need to comply with the General Data Protection Regulation. If you do not know how to go about it, you should get in touch with a company that specializes in GDPR consulting. They should be able to help you out in no time!
Choosing a Domain Name
One of the most important tasks that you will have to take care of is choosing a great domain name for your website. If you want it to appeal to potential customers, you should ensure that it is short and easy to remember. You do not want people to have problems remembering it, as they will have trouble coming back to it!
Building a Website
There are two main ways for you to build a website. If you have time to spare, you can use a website-building tool and take care of it yourself. You might have to familiarize yourself with the basics of coding languages that are used to build websites, but they are not that hard to understand.
If that is not your cup of tea, you can always hire someone to build a website for you. It might be costly, but you will be able to use the time it will give you on more important things.
Keyword Research
Once you start working on your website, ensure that you include suitable keywords in the title tag, description tags, image file names, and content. Your keywords should reflect the topics associated with your website. For instance, if your website is about healthcare, you might want to go for keywords like health, doctor, medicine, medication etc.
URL Structure
The URL structure of your website should be logical and easy to understand. Each URL should include the title of the page that it leads to. This way, both search engines and users will know what topic the page is about.
Many website-building tools will take care of that automatically. If the tools that you are using cannot do that, you will need to do it by hand. In that case, you should ensure that each URL looks alright and includes suitable keywords.
Content Writing
The best content for your website is content that is useful, clear, concise, well-written, interesting, and engaging. If you think that you are a talented writer, you can take care of it yourself. If you are not, you should hire a freelancer to write things for you.
If you decide to hire a freelance writer, you should not choose a random person. Instead, choose someone who has an interesting portfolio and has already written about things that your website is about.
Website Design
The key to designing a great website is balance. You do not want to use a bunch of different images and animations, as it will slow the website down. On the other hand, not using images is bound to make your website look really boring.
Mobile Usability
No matter what industry your website focuses on, it is important that you design your website in such a way that it looks great on both mobile devices and desktop computers. It is crucial to its success, as most people use mobile devices more often than they use regular computers.
In order to make your website mobile-friendly, you should ensure that its contents are readable and easy to scan. In addition to that, you should check whether the menus and buttons on the website are displayed in the right way. If they are not, it will lower the functionality of your website, making it difficult to use.
SEO (Search Engine Optimization)
Do you know what SEO stands for? It stands for search engine optimization, and it is an important branch of the information technology industry that specializes in search engines and helping websites rank higher in search results.
SEO is really important if you want people to be able to find your website. It might be quite complicated to wrap your head around, but it is definitely worth the effort! Most importantly, it will help protect you from having to spend thousands of dollars on paid advertisements.
Analytics Tools
You should definitely keep track of the performance of your website! In order to do that quickly and effectively, you should start using analytics tracking software. This kind of software will help you find out how visitors are interacting with your site, including how long they spend on each page, what they click on, and so on.
Once you start using a wide selection of analytics tools, you will be able to identify the pages that are not getting enough traffic and focus on making changes to them so that they get more traffic in the future!
In Conclusion
Hopefully, this list has helped you learn more about the practical aspects of launching a website! There is a lot of information to take in here, but do not worry! This article is meant to be a reliable source of information that you can always come back to. Due to that fact, you should refer back to it every time you have a question that you cannot find the answer to elsewhere!