Facial or flowers? Mums dream of a spa day for Mother’s Day, but settle for blooms instead
- Almost three-quarters (73%) of UK people who have a mum or step-mum will be buying a Mother’s Day card this year, and 68% will be buying a gift
- Flowers is the top gift to give, although mums opt for a spa day as their preferred present
- The average spend for both a card and gift is £44.80, and those aged 25-34 are splurging a whopping £71.86 each
Mums and step mums aren’t getting what they truly want for Mother’s Day, new research has revealed.
The most-wanted gift for Mother’s Day 2025 is a spa day, but the top present children are giving is flowers.
The second sought-after gift is something homemade or a meal out, with 9% of mums and step-mums choosing each, new data by discount voucher site MyVoucherCodes.co.uk has revealed.
While 44% of those buying for their mums and step-mums choose blooms, 29% choose chocolate and 17% opt for a lunch or dinner out.
The research also reveals three-quarters (73%) of UK people with mums or step-mums plan to buy a card this year, and 68% will buy a gift.*
Those celebrating Mother’s Day will spend a generous £44.80 on a card and present for the March 30th celebration. The age group splurging the most is aged 25-34, spending an average of £71.86 on a gift and card.
When respondents were asked what they would buy their mum if they had an unlimited amount of money,12% said they’d choose a UK property. A holiday home, a cruise and a Caribbean holiday all came together in a joint second with 8%.
Money-saving expert at MyVoucherCodes, Sarah-Jane Outten said of the results, “It’s lovely to see that the British public still want to spoil their mums on Mother’s Day and the average spend shows people aren’t holding back when it comes to buying a card and gift for their mums or step mums.
“However, it’s always worth remembering that spoiling mum doesn’t have to leave you out of pocket. As well as the many discount codes available on MyVoucherCodes, there are several ways you can let her know how much you love her without breaking the bank.
“If you have a minimal budget, try making her breakfast in bed, fill a memory jar with thoughtful messages or simply cuddle up with some popcorn to watch her favourite film.
“Here are five top tips to make sure you can still give a thoughtful gift without overspending.
- Try your hand at a DIY Card – Instead of buying an expensive card, consider making one yourself. You don’t need to be a professional artist – just writing a touching note and creating a fun or heartfelt design using crafts can be more heartfelt and add a special, personal touch.
- Plan Ahead- It’s best not to wait until the last minute to buy a card and gift. Deciding to buy in advance gives you the opportunity to compare prices and make thoughtful purchases. You can often find discounts or deals if you start shopping early.
- Look for Sales and Discounts – Keep an eye out for discount vouchers, especially at places that specialise in cards and gifts, such as MyVoucherCodes. It’s a good idea to sign up for store newsletters to get early access to sales or voucher codes.
- Set a Budget – Before you start shopping, have a think how much you want to spend on both the card and the gift. Setting a budget will help you avoid impulse purchases and keep you on track. It’s the thought that counts more than the price tag!
- Shop Local – Local boutiques, craft markets, or second-hand stores often sell unique and affordable gifts that can be just as meaningful as something pricey from a chain retailer. Plus, it supports small businesses.
