Green shoots of success in new HQ for growing microgreens business

The impressive rise of a multi-award-winning family business has led to exciting new beginnings in Wales.

Fresh and Tasty (FT) Microgreens is moving to a larger, three-acre site at Glanllyn Farm in Wigfair, near St Asaph.

Founded in 2021 by husband-and-wife duo Steve and Laura Holland, the company has flourished—now offering up to 50 varieties of microgreens and microherbs to restaurants, pubs, cafés, independent retailers, and home delivery customers throughout the region.

The relocation will see the business scale up operations, utilizing two repurposed refrigerated shipping containers and a polytunnel that’s four times larger than their former setup in Groesffordd Marli.

Diversification plays a central role in their future plans, particularly with a growing focus on edible flowers used in cocktails, desserts, and wedding cakes. This expansion has inspired a fresh identity: Fresh and Tasty Microfarm.

It marks a huge leap from their humble beginnings in the living room of their Old Colwyn home, and the couple are “absolutely thrilled” to embark on this new chapter.

“This is an exciting transition for us, as we move to a new location with a new name, new branding and a new direction – it was definitely a case of right place, right time,” said Laura.

“We will of course still be producing microgreens but will be expanding the edible flowers side to meet demand, with plans to grow more fruit and heritage and baby vegetables in the future.

“The site is far more accessible for deliveries and visiting chefs and customers, the location is perfect and provides scope to do even more, without losing the quality and staying true to our ethos of sustainably growing delicious local produce which have proven popular with venues and retailers in North Wales and beyond.”

Their swift growth has earned them notable accolades, including the Business Growth Wales Rising Star Award and the Welsh Produce of the Year title at the Food Awards Wales. They are also nominated in the Business Resilience category at the upcoming Wales Food and Drink Awards.

With daughter Nina joining through an apprenticeship and future plans to develop their own varieties along with infused oils and pestos, Steve reflects on their progress since launching: “solid, successful venture”.

“We have worked so hard but have had so much support and there are many people we must thank for helping us along the way,” he said.

“The Vale Grocer in Denbigh, Development Bank of Wales, Denbighshire County Council, Cywain advisory service and so many others, most notably Sam and Alex here at Glanllyn Farm.

“They created this opportunity for us and it’s fantastic; hopefully other farmers follow their lead in attracting and supporting growers, diversifying and all working together at a time when the industry needs it most.

“We can’t grow the microgreens and edible flowers fast enough and have already had a lot of positive feedback and interest from customers locally and in other parts of the UK, so we look forward to opening fully here at the microfarm later this year.”

Sending their best wishes, Chris and Liz Kameen of The Vale Grocer added: “We’re so excited for Steve and Laura, they have been coming to Denbigh Farmers Market since we started, and we know just how much passion and energy they put into the business.

“The move to Glanllyn Farm and expansion to a Microfarm feels like a very natural next step for them and we know they will make the most of the opportunity. We are always on the lookout for new local suppliers and look forward to getting some of their produce into our veg boxes and shop – it will be top quality!”

For more details, visit NEW! MicroFarm | FT Microgreens | North Wales or follow @ftmicrogreens on social media.