Did you know that nearly 80% of consumers get swayed to buy products from brands that create the best content?

Imagine creating something as a social media post that resonates immensely with humans worldwide to become the latest best thing across cyberspace. Does that sound appealing?

If you are a business owner, this should be your dream. Viral content can turn your company’s fortune around. You will suddenly get hundreds of customers overnight without spending on advertising.

Viral marketing is always worth it if you want to increase brand awareness. Here is everything you need to know about attracting an online audience when you go viral.

How to Create a Social Media Post?

You should never start without a solid plan when creating a social post. The first step is to set a goal. Ask yourself if you want thousands of people to watch a video or become followers.

Developing a clear plan to know where to work is essential. Then you should research your online audience. Find out where they hang out and the things they like to do.

You need to understand the type of content they enjoy liking and sharing. This information will help you determine the right campaign to go viral.

Be Unique

All viral social media posts are unique. You need to be authentic and original. Otherwise, you will struggle to deliver something that people do not expect. The best thing to do is to start with a hook.

This will make people stop scrolling to pay attention to your social post. The hook needs to convey a message that appeals to your intended audience. You need to encourage your consumers to engage with the content you post.

Your hook can be bait, but not in an annoying way that puts people off. You need to lure people into taking the desired action.

This is where you can ask them to follow your page or like the post. For example, Fyre Festival successfully used an orange tile as its hook to get viewers’ attention.

Be Visual

Whether it is designs, images, or infographics that you want to post, you need to create a social post that will capture people’s attention. Combining different types of visual posts is always best to increase communication effectiveness.

Remember that your visual content needs to also be attractive if you want people to share it to make it go viral. For instance, videos that communicate what your brand is about are a great way to go viral.

Otherwise, you can post the most stunning pictures to get people to engage with everything you post. Check out this excellent background remover to turn your pictures into professional art for viral content.

Timing

The time you upload a social post will also determine its potential to go viral. For instance, it is not the best time to post early on Monday mornings and expect it to go viral when your target audience is getting ready to go to work.

Then you also do not want to post on a weekend when people are out and not checking their social media accounts often. To maximize engagement, you should always time your social media posts carefully.

Go Viral Today

Now that you know the top tips for creating a social media post that will go viral, it is time to get creative. Remember to make your posts interactive and visually appealing to gain the most attention.

You should also ensure that you post content at the right time and not when people are going to work on Mondays. If you enjoyed reading this viral content guide, check out some of our other posts for more information.